Field studies and preference analysis of prevailing travellers, aspirants and those lost to competition; destination competitive profiling; Insights from cities and towns beyond India’s metros and Tier 1 cities; Regional and demographic segmentation; Aviation and route connectivity analysis; Visa and counsellor policies; Travel motivations and expectations; Experiences and cultural nuances; Promotion channels-messages and campaigns; Trade distribution networks; Government and private sector partnerships.
India’s burgeoning middle-class, wanderlust of the affluent, global spread of the India diaspora and the first international holiday aspiration of hundreds of millions of India’s middle-class – all collectively provide a huge opportunity for key tourism destinations across Asia, Oceania and the Pacific.
The ‘Inbound from India’ service supports destinations / regions / countries develop bespoke strategies for scaling up inbound international tourists from India. Combining field studies at the destination and source market (India); Destinopedia team of experts take a 360° approach to framing robust strategies and implementation plans to leverage the Indian international traveller.
Adopting a structured methodology, Destinopedia’s approach brings forth insights and innovative strategies that go beyond incremental and traditional approaches adopted by travel trade to help uncover new segments. With a keen analysis of the competitive positioning, our approach helps evolve actionable strategies for implementation at both the source market and the host destination.
